By Business Builders on Wednesday, 14 November 2012
Category: Pepsi

Pepsi Introduces Pepsi X

As part of Pepsi's sponsorship of Fox's The X-Factor reality show, they ran a promotional event called the "The Pepsi Flavor Audition Tour." Basically, it was a chance for people across the country to test and vote on 4 possible flavors (Fire, Dragon, Freeze, & Gold). The winning flavor was announced on October 4: Dragonfruit. This new flavor will be available in the Galesburg market for a limited time in 12-packs cans. Curiously, this looks to be a slightly lower calorie drink based on the nutrition facts. It's sweetened with high fructose corn syrup as well as acesulfame potassium (Ace-K) and sucralose. A 12 oz can contains 110 calories, 35 mg sodium, and 31 g carbs (30 g sugars). Caffeine content is 3.58 mg/oz.