Shock Top Wheat IPA (WIPA)

More Hops, Extra Smooth.

Shock Top Brewing Co. announces a new, full-time addition to its family of unfiltered wheat ales that brings a unique flavor to the craft beer category.

Shock Top Wheat IPA (WIPA) is not a traditional beer.

It's a unique hybrid that brings the refreshment and smoothness of a wheat beer and marries it with the crisp hop bitterness of an IPA. The result is a beer like no other.

Up a over +129% for the year, the Shock Top brand family is growing fast.* Additionally, high-end craft total is +21% and total IPAs are +49%. That makes WIPA the perfect beer to satisfy consumers' thirst for variety in the wheat beer category.

Program Highlights

STRs 2/1/12

Available in 6-Packs, 1/6 Barrels and 1/2 Barrels

5.8% ABV